Top 10 SEO Tools for websites [genuine list of tools]


You’d agree with me that running a profitable website is not easy today. No thanks to the number of new websites erupting with each passing day. So, how do you pull more traffic from a congested internet with an endless number of sites? It is easy, through SEO.

Search Engine Optimization (search engine optimization ) is the simplest way to get visitors to a blog or amazon affiliate blog. You may post decent content regularly, own a perfectly designed site however if your page does not rank well on search engines, what’s the point?

What is SEO?

Search engine optimization is a very important ability in digital marketing. It entails raising visibility of pages in search engine results, identifying the purpose and content of a page, driving traffic to webpages, improving positions of pages, creating educational and useful content for users on the web.

Studies have shown that the first link rated on a google search gets about 30% of visitor clicks, so the next gets about 15%, while the third link gets 10%. What SEO basically does is ensuring your site is organised in a means that is fully clear by search engines. Hereby, making your website rank higher and thus easier to find.

Why you want SEO tools?

With proper SEO tools, you would:

  • Know important keywords to target your web page.
  • Capture more visitors out of a congested internet with a seemingly unlimited number of websites.
  • Filter particular data from typical website traffic.
  • Optimize your articles to gain more power on the web.
  • Study your competition to always be steps beforehand.

Top 10 SEO Tools for websites

Its backlink tracking power is arguably the best out there. Asides its functionalities, part of what makes LRT very popular is the practice that accompanies its own seo tools. LRT is about increasing the know-how of its clients. Thus, building a very effective producer-client relationship.

By auditing these links, it finds powerful links, in addition to spammy links which could trigger google sanctions.

Competitor analyzer:

Compares your own website’s strengths and weaknesses with your competing websites. It offers you a good idea of the link construction work required to rank as high as your competition – especially if you’re just starting out.
Backlink analysis: LRT combines fresh link data from multiple sources. Finds and reinstate deleted links, and assesses SEO metrics to select for each link.

LRT plans range from $2.499 to $359 per month.

Fish out spammy links
Link prospecting made easy
Monitor backlinks to any domain
Quick google penalty recovery
A little bit slow
Too many redundant instruments
Error tracking is frequently misleading
Restricted backlink database

#2 Ahrefs

Ahrefs is a favorite tool among SEO professionals all around the world. Yes, it’s the second-fastest site crawler after google but have you ever noticed its user interface? It is one the best out there. Furthermore, its website audit feature is arguably the best SEO analysis tool in the marketplace. This feature allows you to note parts of your site in need of upgrades or enhancements consequently, improving your SE rank. You might also utilize Ahrefs to test for several backlinks; such as your competitors. The option to see keyword difficulty and other relevant keywords that rank for goal phrases create its keyword explorer seo tools especially loved among SEO experts.

Key Features
Ranking Records: lets you observe the history of every keyword used on your site.
Content Search: Boasting a database of over 1 billion web pages, you can perform a content search very quickly.
Keyword Generation: Using Ahrefs, it is possible to create millions of key words on any research query.
Hyperlink Monitoring: Ahrefs allows you to keep track of where your guest posts are connecting through its website explorer feature.


It’s possible to utilize Ahrefs for a 7-day period for $7. After which you will have to subscribe to a monthly plan which range from $99-$999.


Gives a comprehensive backlink analysis report
Helps to Construct a content plan
Extremely quickly, generates results in moments
Checks URL rating
Shows hints for site development
Doesn’t show website speed
Quite expensive
Newbies might not find its interface interesting

#3 Majestic

Majestic is an online SEO tool with the broadest and most likely the longest backlink index. Majestic, like LRT, is a favored for backlink evaluation. It boasts of an backlink database you can’t see in other applications. With one of the greatest crawl depths available on the market, you can easily find all the sites which link to yours and the rest of the sites. Its trust flow and citation flow metric create it a fan favorite among search marketers. Majestic isn’t an all-purpose tool. It is best used with other seo tools for innovative professional practices.

Key Features
Backlink Checker: This feature is very great if you’ve previously used a tool other than majestic to extract backlinks from your website or competitor. You may easily upload these web directories on royal and examine them using Majestic’s data. Therefore, streamlining your study surgeries.
Website Explorer: The website explorer tool permits you to determine the trustworthiness and ability of a URL with the citation stream and trust flow metrics. For this, you can judge your site’s connection profile and take the essential actions to improve if needed. You might also decide sites to avoid and people to associate.
Compare Domains: This feature lets you examine numerous websites with the aid of charts. For this, you can compare your website with your competitors, check on other useful metrics, and always remain one step ahead of these.

Majestic’s lite plan which costs $49.99 a month is excellent for light users. Its expert plan is ideal for professionals at $99.99 while its API plan for developers costs $399.99 per month.

Large backlink index dating back to 2011
Quick info recovery
Handles bulk asks conveniently
Possess metrics to visualize and analyze data
Mobile friendly

Doesn’t incorporate with google analytics
Doesn’t show search traffic data
Not an all-purpose tool
The user interface is outdated
Lacks key word metrics such as daily searches, keyword difficulty, and hints


#4 Moz

Regardless of Google’s regular algorithm changes, Moz always finds a way to become up to date. What’s more, its chat portal also allows users to acquire insightful answers to their questions. Moz offers a full-fledged service. From keyword research to a full site crawl, Moz is all you want to improve your SEO. You get to know your website’s performance levels and methods for advancement. Its page optimization feature tells you how you can improve the SEO of every one of your pages. You ought to find the MozPro for advanced SEO functionalities.

Key Features
Ranking Research: Tests functionality and natural rank of tens of thousands of keywords within a specific assortment of time. Compares mobile vs desktop visibility, reveals competitive benefits, and keeps you abreast of fluctuations in keyword rankings.
Backlink Evaluation: Tracks your website’s authority and ranking. Builds relevant and high-quality backlinks. Shows important link metrics necessary to out-rank your opponents. It enables you to better track these issues and take action before they cause significant damage.
Keyword Analysis: Extensive study on the competitiveness and lookup quantity of key words. Finds intuitive hints of key words used by top-ranked websites in the database of tens of thousands of high quality keyword phrases.

Moz delivers a free trial period of around 30 days. After which you may need to choose from a set of programs which range from $99-$599 monthly.

Comprehensive SEO toolkit
Simple to use
Community Q&A
Simplifies keyword investigation
Provides accurate metrics
Quite expensive
Incessant error messages
Poor reporting


#5 SEMRush

SEMrush is a keyword search tool proficient in finding specific and lucrative keywords. It reveals their visitors info, clicks on paid advertisements, and even their backlinks. Additionally, it shows those keywords that your competitors are ranking for, letting you integrate them into your own webpages. Equipped with this information, you can come up with strategies to beat your competition.

Key Characteristics
Domain Name vs Domain Evaluation: This feature gives an extensive comparative analysis of your website and your competitor’s. It shows your competitor’s site traffic, search information, and key words you would like to rank for.

On-Page SEO Checker:

This feature lets you keep tabs on your rank status. Additionally, it provides important tips on how you can optimize your website for better performance.
Project Management: lets you manage multiple sites from a central location. It also provides an on-page search engine optimization recommendation to your own campaigns, tracks brand recognition, social media achievement, and even more.

Traffic Analytics:

This feature allows you to monitor where your competitor has its majority of visitors from. While this information enables you to formulate strategies necessary to tap into your opponents’ flow of visitors, in addition, it assists in picking the best websites to put money into.

Offers comprehensive keyword analysis
Reasonably priced
Identifies toxic components
Lacks geographic search filters
Poor key word list management
Occasional mistakes in data
Unfriendly user interface



#6 SEO Profiler

SEO Profiler is a cloud-based search engine optimization marketing tool. It optimizes your website, simplifies workflow, and ensures that your website follows Google’s regulations as regards SEO.

Thus, ensuring your page is better posed to rank high constantly.
Daily Ranking Monitor: Your daily tracking tool helps you to understand where you rank on search engines.
Website Optimization: A optimized page would definitely rank higher than a non-optimized one. SEO profiler offer seo tools that will help convince search engines to prefer your pages during a hunt.
Backlink Builder: SEO profiler will help to locate websites which may help your site rank higher through site-linking. With this tool, you can manage these links and be certain that they do exactly what you ask of them. It also allows you to cut them off whenever they become hazardous.
Project Management: If you have more than one site, an SEO profiler is the tool for you. It allows you to handle all of your sites from one platform. Therefore, streamlining workflow, and ensuring better organization of resources. This opens up your site to effective and better statistical monitoring. Also, exporting, and recording reports becomes easier.


SEO Profiler supplies a 7-day complimentary trial interval. Its premium subscriptions include $69.95-$999.95 per month.

Streamlines performance
Quick website audit
Integrates with social media
Mobile friendly
Efficient project manager
Cannot manage multiple searches
Slow data collecting


# 7 Serpstat

Serpstat prides itself because the expansion hacking tool for promotion operations. It offers services such as positions tracking, keywords grouping by label, SERP historical data, neighborhood research, and much more.

Key Characteristics
Search Analytics: This feature reveals keywords putting your opponents over you in search results. It conducts in-depth analysis to help you leverage their weaknesses for your site development.
Content Marketing: Serpstat helps you produce content which answers the questions of your audience, thus attracting more traffic to your site.
Competitor study: Identifies and assesses your top competitors. As you are aware of their performance levels, you’re try harder to remain competitive.
Rank Tracking: This attribute allows you to track the way you and your opponents rank on search engines in a variety of cities and languages. Analyzes and addresses rank elements, and also mend optimization errors. Inform you in the loop of your sites’ stats at all times.


Serpstat delivers a free trial period. Its premium plans, however, ranges from $69.00-$499.00 a month

Finds missing pages
Resolves issues with graphics
Corrects interlinking verification
Offers keyword variations and examines keyword tendencies
Keyword investigation metrics Isn’t always accurate
Error in accessing particular domain backlinks

# 8 Raven Tools

Raven tools will efficiently manage your own SEO, social media, and online advertising campaign. More so, from one central place, you can easily manage link building, advertising campaigns, track search engine trends, create detailed campaign reports, and optimize social websites, run analysis and research. Raven also lets you collaborate efficiently with your own team. You are sure to work with the best set of data since Raven incorporates data from giants such as Majestic, Moz, and SEMrush.

Key Features
Social Stream: With Raven’s social stream tool, it is possible to monitor and join social talks instantly. In other words, if your brand name is being mentioned on any social media platform, you would know instantly.
Website Audit: Raven crawls your site to extract data on technical SEO. Quickly analyzes and finds issues keeping your website from ranking higher.
Ads Campaign: Raven lets you create an ideal marketing campaign in minutes. More so, it creates automated, custom, mobile-ready marketing reports which would not just save you a lot of time but make your organization look great.


Raven tools supply a 30-day complimentary trial period. But if you would like to go premium, you can choose from their plans which range from $109-$479 monthly.

Automatic report creation
Social networking integration
Easy-to-use backlink explorer tool
Email scheduling alternative
Doesn’t reveal month-over-month reports
Does not manage SERP requirements effectively

From standing to link building, audits, and monitoring, it covers all aspects of an search engine optimization campaign. More so, the search engine optimization power suite can be integrated with tools like google analytics, google search games console, and social networking platforms.

Key Features
SEO Spyglass: SEO spyglass allows you to view and analyze your competitor’s traffic, steal their plan, compare your website with theirs, spot and remove risks before they become critical.
Link Assistant: lets you find link construction opportunities. Automatically show contact information, and conduct outreach campaigns.
Rank Tracker: Lets you research key words, automate your coverage, analyze competitors, and monitor your rankings.


SEO power suite offers a free version. But you may earn a one-time payment of $299 or $699 to enjoy premium benefits and updates.

Makes report exporting easier and faster
Daily ranking checking
Outstanding keyword research abilities
Not mobile-friendly
Does not show the history of domains
Independent dashboards for each tool

#10 SEO Position

SE Ranking is a popular keyword ranking instrument with a user friendly interface. The SE ranking disavows instrument helps you to avoid google sanctions by signaling all toxic links disavow and creating a disavow file.

Key Characteristics
Competitors study: This attribute allows you to track the sum of organic and paid traffic your competitors get.
Keyword Suggestion: This tool assists in keyword optimization. It allows you to find the best performing keyword for each niche.
Backlinks Explorer: This feature will help you to keep track of various links to your site. With this, you are able to determine the best hyperlinks, and cut nonfunctioning or poisonous ones.
Website Audit: helps you analyze your website. It reveals your site’s overall functionality and allows you to take actions for improvements where necessary.
Website Ranking: Lets you check where your website is positioned on SERP results in almost any location of the planet.


SEO ranking can be obtained for prices between $39 and $189 a month.

Wrapping Up

While any of these tools would certainly do a great job in enhancing your SEO, you need to decide on the tool most acceptable for you. As most of these tools offer a free trial, then you can test-run each of them until you find your best fit.

However, I must mention that mere reliance on SEO tools is not enough to achieve your SEO goals. You want to devote a great deal of effort to make them operate. I mean; creating engaging and informative articles frequently, redesigning your webpages if needed, and rewriting previous content. While all these would make your site, more, SEO optimized, it would also attract visitors, keep themand leave them asking for more. Therefore, boosting your natural traffic and ranking eventually.

Do you use one of these seo tools? Allow me to know your very best choice in the comment section below.


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